Food delivery company Zomato apologizes after row over Hrithik Roshan ad: Mahakal restaurant and not the revered Shri Mahakaleshwar temple – Times of India

Hrithik Roshan’s advertisement for online food delivery firm Zomato sparked a religious controversy. The Confederation of All India Traders (CAIT) has accused the ‘War’ actor and the food delivery app of misleading and deceiving people through advertisements.

A letter to the CM of Madhya Pradesh Shivraj Singh Chauhan was sent by the confederation and action was also sought against the actor and the app.

There is also an allegation of hurting religious sentiments in the advertisement. In the ad, Hrithik can be seen saying that he felt like getting a ‘thali’ in Ujjain and hence got it ordered from Mahakal. “The prasad thali of Mahakal has been served free of cost for centuries but only within a certain place in the temple premises. The question of offering prasad thali to anyone outside the temple does not arise,” CAIT said in a statement.

Now, the food delivery firm has apologized and clarified what they mean by Mahakal in the advertisement. The firm also stated that the advertisement has been taken down.

The statement read, “The Hrithik Roshan-starrer ad which ran in the specific pin code of Ujjain made reference to ‘thalis’ in ‘Mahakal restaurant’ and not the revered Shri Mahakaleshwar temple. Mahakal restaurant is our high-order- Volume is one of the restaurant partners in Ujjain, and the thali is a recommended item on its menu.

The video is part of a pan-India campaign for which we have identified the top local restaurants and their top cuisines based on popularity in each city. Mahakal Restaurant (simplified as ‘Mahakal’) was one of the restaurants selected for the campaign in Ujjain.

We deeply respect the sentiments of the people of Ujjain, and the ad in question is no longer running. We sincerely apologize as it was never intended to hurt anyone’s faith and sentiments.

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Meanwhile, on the work front, Hrithik will next be co-starring in the remake of ‘Vikram Vedha’. Saif Ali Khan, He will also be seen in ‘Fighter’ Deepika Padukone,